How to connect Google Analytics to Chartimatic
Connecting Google Analytics to Chartimatic lets you see traffic, engagement, and conversion context alongside your store revenue in a single daily briefing. When GA is connected, Chartimatic can show which channels drive sessions and how those visitors convert, without you having to open multiple analytics reports.
Why connect Google Analytics to Chartimatic
Google Analytics is the best view of who visits your site and what they do. But tying that back to actual sales every day is painful when you’re switching between GA and your ecommerce platform.
You should connect Google Analytics if you:
- Want to see sessions, users, and conversion rate right next to revenue in one place
- Are tired of comparing separate dashboards to figure out what drove a good or bad day
- Need to explain growth channels to non-technical stakeholders in plain language
Step-by-step: connect Google Analytics
- Open integrations. Navigate to the Integrations page in your Chartimatic workspace.
- Click Connect Google Analytics. Find the Google Analytics card and click Connect.
- Sign in with the correct Google account. Use the Google account that has access to the Analytics property you want to connect.
- Grant read-only permissions. Google will ask you to approve read access to your Analytics data. Chartimatic does not modify any settings in your GA account.
- Select the GA property and data stream. If your Google account has access to multiple properties, choose the one that matches your store.
- Confirm the initial sync. Chartimatic will start pulling your recent Analytics data. You should see data within a few minutes.
- Check for errors. If no properties appear, make sure you’re signed into the correct Google account and that the account has at least Viewer access to the property.
Example: traffic and conversion context in your briefing
A performance marketer noticed a 20% lift in revenue one Tuesday but wasn’t sure why. With Google Analytics connected, the Chartimatic briefing showed that sessions were up 35% from organic search, conversion rate held steady, and the lift came from a blog post that started ranking. Without the GA connection, that context would have required 15 minutes of manual investigation.
FAQ
See the frequently asked questions below for more details on connecting Google Analytics to Chartimatic.
What’s next
- Connect Shopify if you haven’t already linked your store
- Connect Google Ads to see ad spend alongside traffic data
- Connect Klaviyo to include email and SMS performance
- Learn how daily briefings work
Frequently asked questions
Can I connect more than one Google Analytics property?
Yes, in most cases you can connect multiple GA properties, either to different workspaces or to a single workspace with clear labeling. Check your plan details to see whether multiple properties are included.
Do you support Google Analytics 4?
Yes, Chartimatic is designed to work with Google Analytics 4 properties. If you still have Universal Analytics, you may see limited or no data, depending on Google’s deprecation timeline.
Does Chartimatic change anything in my Google Analytics account?
No. Chartimatic uses read-only access to your Analytics data and does not modify events, properties, or account settings.
Why are my Google Analytics numbers slightly different from Chartimatic?
Small differences can come from time zone, filters, or sampling differences. Make sure your date range and time zone settings match between GA and Chartimatic, and check any filters that might exclude some traffic.
Can I disconnect Google Analytics from Chartimatic later?
Yes. You can disconnect GA from the integrations page at any time. Once disconnected, new Analytics data will stop syncing, and some charts or summaries may rely more heavily on your ecommerce platform data.